On April 15, the 121st Session of China Import and Export Fair (Canton Fair for short), which is honored as “Wind Vane” of China’s foreign trade, was opened in Pazhou Exhibition Hall, Guangzhou. Lovol took part of its flagship agricultural equipment and construction machinery to the Fair. On the first day of the Fair, Lovol received over 100 person-times of potential customers from dozens of countries in Asia, Africa, Europe and America. On account that the exhibited products were favored deeply by customers, Lovol’s booth became one of the most popular at this Canton Fair.
At this Fair, Lovol exhibited Lovol TE, TB and TD series tractors, AF88 rice transplanting machine, FR60E excavator and Lovol 1000 series engine products. Brand new product portfolio can meet different operating requirements of customers in different regions and shows Lovol’s great achievements in technological innovation in recent years, making Lovol popular among domestic and foreign merchants at the Fair.
As the reporter saw on spot, the booth of Lovol attracted many merchants for consultation. Among these various products exhibited, the new generation Lovol tractor is a product with high performance that reflects European advanced technology and realizes gear shifting by synchronizer, whose chassis and other core parts are imported and applied with new design philosophy from European designers. The tractor has fashionable streamline body appearance, luxurious and dedicated body details, comfortable ergonomic design, as well as efficient and reliable product performance, making it obtain extensive attention of customers at the Fair. An agricultural machinery purchaser from Southeast Asia expressed, “Lovol tractor products have been a good helper to my farm work with their strong power, high efficiency, fuel saving and reliable quality, and Lovol can constantly design and improve products according to local farm work requirements, so I’m very satisfied and want to buy several more sets this time.”
 In the meantime, the FR60E excavator exhibited at this Fair was taken as the top marketing product of Lovol, which has been comprehensively upgraded in aspects including power system, hydraulic system, electrical system and working device to make it more efficient and reliable. This product has been praised for its excellent performance by local customers from Middle East dust regions and Asia-Pacific high temperature regions.
At this Fair, Lovol put media such as the e-commerce platform and new media into full play and provided QR code on spot for scanning and following Lovol, through which the customers not only can fully understand Lovol’s products and dynamic information, but also can do on-line product trading with Lovol. This can satisfy the needs of customers from different regions in a more convenient and rapid way.
In recent years, Lovol has realized product transformation and upgrading to mid-to-high end by integrating global advanced “intelligent” resources and by actively promoting global technological innovation under the characterized development model of European R&D, global manufacturing and global distribution, which stably improves the international market competitiveness and localized operation capacity of Lovol. By attending the Canton Fair, Lovol would further develop overseas market to realize new breakthrough of product sales by utilizing its advantages.